Monday, April 1, 2013

Is a Thank You worth $Millions

Can anyone disput the fact that good feelings help brighten your day?  I didn't think so.  That's like saying you don't like sunshine or you can't stand it when babies laugh.  EVERYONE loves good feelings.



So what do people to get good feelings?  Well that depends on the person obviously, some go outside, others read blogs, others exercise, and some enjoy Lego (if you're scratching your head about the Lego this will help).  Although there are many things that bring good feelings one of the fastest ways to get them is.........

HELP somebody.


Helping people gets THANK YOU'S, and knowing that you helped someone out feels good.  Now I'm not saying everyone needs to run out and help older people cross the street (although a couple of you might), there are many different ways to approach good deeds, each resulting in varying forms of gratitude shown.

Thank You's are considered to be priceless, but if we were trying to put a value on a thank you, what could it actually be worth?


How is that possible?  I would give out a million Thank You's if they were worth that much.  Lets think about this for a minute.

How many of us like navigating through voice automation services when we call a business for help?
That's what I thought, NO ONE.

So why do businesses put us through that?  Because it's cheaper than hiring people.  Even when companies outsource their call centers and technical support it is still a major expense.  So how can businesses save money, provide service and keep everyone happy at a minimal expense?

Provide an opportunity for people to receive Thank You's.

There are a lot of smart people on-line with a ton of information at the tips of their fingers,  Many are professionals, experts, and people that love doing research.  Imagine how much simpler things would be if we enabled everyone to help each other when problems arise.  There are lots of people on the internet willing to showcase their skills in finding information and solving problems.  These resources can be tapped by businesses or individuals needing help, and thanks to the gratification people get from helping others, a lot of work is accomplished with a payment of a Thank You.

Remember last week how we discussed Talking TO your audience and not AT them (in case you missed it), one of the recommendations was to start a community where discussions could be made and people are given a chance to be heard.  Well not only can people be heard they can also help each other.  Many forums and communities are established to help users bond and utilize their knowledge.  Think of this in terms of a rope, each strand is very weak until it is woven together with many other strands increasing its strength.  Your community strengthens everyone in it the larger it gets, because there is more information being shared.  Empowering users and community members is one of the best ways you can utilize individuals talents while helping others.

From a business perspective, this is considerably less expensive (millions of $$$$) than setting up call centers for people to remain frustrated.  Utilizing social media can tap into the unlimited potential of the internet.

The only downside is that the more gratification people get from helping others the more they'll want to contribute and continue to help.  Damn those good feelings.


ANY comments, followers or shares are ALWAYS welcomed.



If this doesn't brighten up your day I don't know what will.





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